EVEN Hotel Midtown
Times Square South
321-325 West 35th Street, New York
77,350 Square Feet (New Construction)
150 guest Rooms
Completion Date: November, 2015
Project Architect: George Kewin
Project Designer: Ting Xing Tao
This 25-story hotel is located in the tough but rapidly changing Hell’s Kitchen neighborhood south of Times Square. PPA was commissioned in 2012 to design a second location for then new EVEN Hotel brand in an urban location.
PPA’s interior configuration is noted by a triple-height lounge and food area descending two cellar levels enhanced by amphitheater seating for social relaxation seating.
The building volume is understated and handsome. It is comprised of a metal panel street-wall base and light gray set-back tower. For character, in contrast to the tough neighbored, we articulated the façades with a horizontal pattern of bands that syncopate and incorporate the fenestration. The storefront and marquee are finished with narrow horizontal metal slat. This nice street element is consistent with the EVEN hotel brand emphasis on human scale, wellness and health.